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Evolving the Recruitment Conversation


An education in the College of LSA doesn’t just mean learning—it means becoming part of something life-changing and powerfully transformative. My goal with these materials was to evolve the recruitment conversation from being one of “you’ll learn X and study Y” to “this experience will change who you are as a person and give you tools you’ll use for the rest of your life.” Our alumni loved advising on student recruitment material and it was an excellent way to engage their energy and expertise.

LSA Prospective Student Viewbook

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